In many industries, email is still the most effective way to market. It’s also one of the most trusted forms of communication. At least 77% of people prefer to use email and that’s why so many companies use automated email in their marketing tactics by working with an email marketing agency.
While many aspects of email marketing can be automated, so should the status of the email system itself. Response status pages are meant to make response tracking more efficient. It can also close the gaps in the status of open incidents.
Keep reading to learn exactly what a response status page is and what it means for you.
So, What is the Vertical Response Status Page?
Working with an email marketing agency should be more hands-off. Implementing a status page for our customers is one of the best ways to do that. The point of the Vertical Response page is to allow end users to have a view of when our email system is up and running or when it’s down.
The point of the page is to improve customer communications and insight. From finding out more about our services and viewing the progress of your projects to communicating with our team and opting in to receive notifications. This page tracks open items and past inquiries, and also allows you to sign up for notifications all in one place.
Using the vertical response status page will allow you to opt-in for updates. All that’s required would be your email address. Once you opt-in for notifications, you will be alerted whenever Vertical Response makes a change.
This included creating new incidents or any updates for it. This will also include getting notifications for resolutions made. Allowing users to do this can help to save time and keep you in the loop.
Using a Email Marketing Agency to Stay in the Know About Email Downtimes
While email platforms are usually available 24 hours a day, 7 days a week, sometimes things happen that could cause an email system to become unavailable for a short period of time. For example, if our email service is down for maintenance or a system issue, you may not be able to send or receive messages during that time.
While something like this could cause concern, it’s less worrisome when you have a source that you can refer to for information based on the status of our email system. Getting notifications about our email marketing services is a good way to stay up to date.
While some downtimes may be necessary and planned, there may also be other instances when they are unplanned. This is one of the main reasons that this type of page was created, to provide reassurance and transparency.
This can also be significantly helpful if you’re using automated email responses in your social media tactics. The best way to stay in the know about any downtime is to check this page regularly or when you want to find out. This can save you time and give you a resource to use for status monitoring on your own.
How Would You Use the Status Page?
In short, a response status page is essentially a page that displays and tracks open and past inquiries or incidents. This page can help to provide ways to keep up with incident responses. It’s also a way to provide visuals on email system status.
In this case, the status page was designed to allow users to follow the accessibility of our emails. On this page, you will have two gauges that will identify if the system is in an uptime or downtime. You will also be able to tell how close the system is to one or the other.
Basically, it’s a way for users to tell if the system is currently operational or not. Using the update option in conjunction with what you see on this page is also beneficial. By signing up for updates you get more than just notifications of incident creation and resolution.
You will also have the opportunity to sign up for slack notifications. This is another way for you to get those notifications and to ensure you don’t miss any communications that might need your attention.
You will also be able to get to our support feed with little effort. Users can also expect to have easy access to our RSS and Atom feeds.
The point of this page is to give you multiple ways to receive notifications and view email status. Users can view historical uptime data as well.
Vertical Response Marketing has decided to use it as a customer-centric page. This means that the page was designed around what the customer might want and what they might need to see.
Are There Any Advantages?
Having a status page makes things easier on the end user but it provides additional benefits as well. Some of them could be;
- An easier way to receive notifications
- Less worry about email status
- Fewer occupied phone lines for support
- Efficient communications
Users can take advantage of this page when they have a concern about the success of the email system or any open incidents that were made about it.
Stay On Top of Response Status and Remain Hands-off
Working with an email marketing agency can help you to streamline the way you do business. Essentially, an email status page is going to work as a way to view the current progress of the system itself.
Whether you need marketing for your small business or social media guidance, working with Vertical Response is a great way to get expert marketing solutions and to find a reliable asset to help your business succeed. We just make everything even easier by providing users with a useful status page.
Start a free trial today to get a better idea of what we do.
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