Markelytics announces its new branch in South Korea


To expand its global offices, Markelytics has appointed Allen Chung as business development country head for the Korea branch office.

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In his current role, Allen Chung will work closely with the regional team to scope and execute a strategic business development by aligning Korean local giants’ demands with Markelytics’ long-term objectives. He will be based out of our Korea office at 33rd FL, World Trade Tower, Seoul, South Korea

Allen Chung brings 34 years of experience engaging with key stakeholders in various industries; C-level executives, entrepreneurs, marketing & consumer insight, professors, and opinion readers to accelerate their business transformation. In his role prior to joining Markelytics, Allen Chung has worked with Nielsen, Kantar, Macromill Embrain, Asia contents, and CJ Mezzo media. Using his entrepreneurial passion and creativity, he always aims to dream big and encourage innovation in all aspects.

“My vision as part of the Markelytics team is to create unique and unforgettable experiences for our clients and continue to touch people’s lives every year through data & insights,” said Allen Chung on his hiring.

Jasal Shah, MD/CEO of Markelytics Solutions, said, “We’re very excited to have Allen Chung on board for Markelytics. His depth of experience, knowledge, and management capabilities will complement our growing global team of seasoned executives. I wish him all the best.

About Markelytics Solutions – With 19 years in business and operational reach in 80+ countries, Markelytics Solutions is a leading Market Research agency providing end-to-end research solutions. Established in 2003, today, Markelytics has become synonymous with trust, transparency, and business transformation among its clients across the globe covering Asia, Africa, the Middle East, America & Europe.

Markelytics promises to scale up the businesses of clients and partners through its comprehensive & agile research solutions. The notion of providing all the research solutions under one roof highly resonates with the company’s offerings which are technologically advanced and help clients reduce timelines and cost coupled with enhanced accuracy and quality.

More than 25+ research offerings provided by the company are categorized under three verticals, viz. Service Bureau, Digital Research & DIY Research Platforms. The offerings include Online Qualitative Solutions, Panel Management Solutions, Global Data Collection (Online Panels, Field Services, CATI), Global Project Management, Multi-Country Studies, MR Full-Service Research, Syndicated Research, Data Processing, Advanced Survey Programming, Visual Graphics & Reporting, Healthcare Studies, Ethnographic Studies, Vehicle Clinics, Feedback System Management Platform, Brands & Private Communities Platform, among others. Markelytics also has specialities panels that include a proprietary Healthcare Panel set up with extensive reach in North America and Europe along with Consumer Panel, B2B Panel & HNIs Panel.

Headquartered in Bangalore, India, Markelytics has offices in New Delhi and Mumbai (India), San Francisco, New Jersey (US), Dubai (UAE), Singapore and Korea . The collective expertise, talent, and proficiency of the team help them deliver best-in-class services to clients across different time zones with unmatched efficiency.



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