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Writing habits often baffle non-writers. They imagine aloof, bespectacled introverts pounding away at their keyboards, detached from social settings and business transactions. Writers don’t keep track of time, or the day of the week, right? They’re unusual creatures who don’t...
For billions of people around the world, football is much more than a game. Every four years, football fans are more engaged than ever as they tune in to the one-and-only FIFA World Cup™, the international world championship....
Wondering if link building is still relevant in SEO? Out of the 200 ranking factors in the Google algorithm, link building is counted as one of the top 8 factors. This fact itself proves how vital link building is for...
<!----> Spend a little time on the Brafton.com blog and you’re sure to find our experts talking at length about marketing plans, marketing strategies and even marketing frameworks. We think about marketing day in and day out. We chat...
The Metaverse Is No Game for B2B Marketers72 percent of global business executives have said that they expect the metaverse to eventually effect their organization in a positive way, with some 41 percent expecting it to have a...
​​It seems like today everyone is focusing on SEO. This is great because SEO is important for getting more eyes on your content. However, failure to build a balance of content and SEO can cause some serious problems...
A writer at work who stands out from their coworkers can always confidently answer the question: What’s it like working with you? If you’re not yet sure how you’d answer that question, I’d like to introduce a different type of...
Let’s face it: Financial content can be bone-dry. You have to convey facts, stats, numbers, and data to your audience. But if you’re not able to make the content engaging, you may be doing your brand a disservice....
Brands Are Investing More Social Budget On Creator Partnerships74 percent of marketers expect to invest a quarter or more of their social media budgets on partnerships with content creators over the next three to six months, with 53...
<!----> You’ve probably seen them before. Heavily researched white papers diving deep into a specific industry topic, all encased in a crisp, formatted design. Automatically you think, “Wow, that brand really knows their stuff.” And that’s exactly the point. There’s...

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Latest article

Google's Algorithms Can Understand When Sources Agree On Same Fact

Google’s Algorithms Can Understand When Sources Agree On Same Fact

Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. This update to MUM...