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This week was pretty busy. One of the non-profits that I know found themselves in quite a predicament – their WordPress site was infected with malware. The site was hacked and scripts were executed on visitors that did...
One area of expertise that I’ve focused my marketing on over the last two decades is search engine optimization (SEO). In recent years, I’ve avoided classifying myself as an SEO consultant, though, because it has some negative connotations...
If you’re trying to find a domain name for personal branding, your business, your products, or your services, Namecheap offers a great search for finding one:Find a domain starting at $0.88Search For A Domain On Namecheap6 Tips On...
As Salesforce consultants, a problem that we continuously see in our space is the development and upkeep costs of integrating third-party sites and applications with Marketing Cloud. While Highbridge does a lot of development on behalf of our...
More than 200,000 subscribers have left Netflix over the first quarter of 2022. Its revenue is falling, and the company is shedding employees to compensate. All of this is happening at a time when Converged TV (CTV) platforms...
I often review this site’s search performance and old articles that aren’t attracting traffic. One of my articles was about naming your blog. Let’s forget that I’ve been writing this publication that long… as I read the old...
Many years ago, I was disappointed to find out there wasn’t a simple way to rotate images in WordPress so I developed an Image Rotator Widget Plugin for WordPress. Over the years, though, WordPress advanced its capabilities and...
The average advertiser has quite a few challenges when creating banners, display ads, and other ad creatives: Creation – creating a number of ad options can be time-consuming. Statistics – letting each ad version run long enough to gather enough...

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Latest article

Google's Algorithms Can Understand When Sources Agree On Same Fact

Google’s Algorithms Can Understand When Sources Agree On Same Fact

Google’s Multitask Unified Model (MUM) algorithm is now capable of identifying when multiple high-quality sources agree on the same fact. This update to MUM...