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4 new Instagram ad surfaces and tools

4 new Instagram ad surfaces and tools

Over the last few weeks, Instagram has been introducing new surfaces and ad creative tools to give businesses more options to create engaging...
What is Monroe

How To Apply Monroe’s Motivated Sequence In Your Sales Content | Martech Zone

My son was taking a speech class at IUPUI and shared with me a technique taught for persuasive speeches, Monroe’s motivated sequence. I’m...
What Is Multivariate Testing (MVT) & When to Use It

What Is Multivariate Testing (MVT) & When to Use It

Achieving success in digital marketing can sometimes feel like “a game of inches.” Whenever clients ask me for advice on what design...